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CUA has renewed its licensure in year 2025 | لقد تم تجديد ترخيص الجامعة في عام 2025

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Bachelor of Arts in Digital Media Production

Program Description

Program Mission

Offering a distinguished educational program that emphasizes technical skills, creative expertise, and strategic knowledge needed to excel in the fast-evolving digital landscape, the transformation of industry demands, and the expansion of the digital economy, empowering students with the necessary skills to navigate expertise in media design, production, marketing and management needed to excel in the fast-evolving digital landscape and achieve excellence in their academic and career pursuits.

Degree Requirements

ComponentCoursesCredit Hours
General Education1030
Program Core Courses1030
Program Specialization 1133
Elective Courses715
Total Required38120

Program Goals

1. Equip students with the necessary digital media knowledge and skills that include video production, graphic design, and interactive media technologies.
2. Prepare students to create innovative digital content for diverse media platforms.
3. Enable students to produce media materials and effectively communicate in professional environments.
4. Provide students with practical experience and knowledge of current trends and industry standards.
5. Enhance students’ abilities with ethical knowledge and practices in digital media.
6. Integrate virtual and augmented reality career experience, networking opportunities, and career development resources.

Career Opportunities

Graduates of the Bachelor of Digital Media Production program can pursue diverse career opportunities in the digital media industry

Icon Digital Content Creator
Icon Video Producer/Editor
Icon Multimedia Producer
Icon Social Media Manager
Icon UX/UI Designer
Icon Virtual Reality (VR) & Augmented Reality (AR) Content Producer
Icon Media and Content Strategist
Icon Digital Marketing Specialist
Icon Interactive Media Designer
Icon Streaming & Podcast Producer
Icon Motion Graphics Designer
Icon Entrepreneur/Startup Founder